Yesterday I took to the streets of Melbourne to capture boutique watch label, Zaynt Watches, new social campaign and together with international photographic superstar guidopezz we were able to capture the amazing product along side beautifully talented Melbournians in an effort to showcased the truly amazing city the brand is born ad bred in. Teaming together the watch faces with unique faces of the people of Melbourne the campaign showcases the highly sort after accessories in a new and innovative way, allowing all to see how easily accessible its usage is.

Working our way through the streets of Melbourne we paired the brands collection pieces with those whom make the city what it is. From photographers to makeup artists, baristas to painters and hairdressers to waiters we teamed with a bunch of locals to showcase the diversity in todays Melbourne and to capture the spirit of this young, vibrant, modernly chic and homely world city.

If you haven’t yet seen the incredible new campaign by Zaynt Watches then take a look below at some of my favourite moments from the shoot. Do yourself a favour and have a look at the full collection online as well as the entire campaign which is live now!

Photos by guidopezz, Creative Direction by Jamie Azzopardi.