What do you get a brand for their 5th birthday? A huge party at one of Sydney’s most loved venues filled with the fashion “it kids” whom together celebrate 5 years of successes by one of Australia’s most loved brands! Last night ABrand celebrated with 400+ of it’s closest friends at a mammoth party at the iconic Max Watts as the widely acclaimed denim label, created by Threebyone, celebrated it’s half a decade anniversary. Filled with blue and white balloons, jean-iouslly put together quotes, and a whole heap of denim the party went of without a hitch and seemed to show that the next 5 years looks bright.
As infamous DJs Jesse Porches, Danny Clayton, Tori Lovett & Shane Tino played through the night guests were treated to a party reminiscent of an MTV Sweet 16 episode. Throughout the lavish concert styled venue roamed waiters to cater to your every need and from vodka soda’s to Fijian rum and haloumi tacos and cheeseburgers there was no stone left unturned when it came to guests having fun. A mechanical surfboard played host to many , while confetti cannons filled the air with tiny pieces of joy, guests were treated to a cash booth that offered a range of giveaways and teeth whitening brand Hi-Smile was everywhere you looked as they took-over the VIP bar, offering one hell of a vantage point.
If you weren’t invited to the ABrand 5 year party then you missed out on one of the biggest Thursday nights 2018 will see but never fear I have an exclusive look at the night that was below. Make sure you check it out before heading to their website and seeing their oh-so-cool new range.